September 25th 2017

Berlin/Boston, MA 25.09.2017 – Signavio is paving the way in the field of Process Management. As of now, Signavio users can design their own Customer Journey Maps, link them to the relevant business processes, and improve customer experience.

Just in time for Signavio Customer Day 2017, Signavio has some exciting news to share. Through the unique combination of Process Management and Customer Journey Mapping, you can now benefit from new ways to improve your customers’ experiences. Starting with immediate effect, Signavio users can design their own Customer Journey Maps in Signavio Process Manager. The results of design thinking workshops can now be recorded in the form of visually appealing infographics. What sets this apart is that for the first time, the interdependencies between customer touchpoints and operative business processes and decisions can be planned and directed in a targeted way.

“Innovative organizations have redefined the requirements of customer experience. Optimal customer experience has become a must have, even for well established organizations. Signavio Customer Journey Mapping brings together two worlds; maximum customer focus on the one hand and operative implementation through effective internal processes on the other.” – Dr. Gero Decker, Founder and CEO, Signavio GmbH

Since April 2017, the Signavio Business Transformation Suite has been combining Signavio’s collaborative tools in one strategic management system. Now that you can design Customer Journey Maps directly in Signavio, Signavio customers can benefit from precise information regarding the characteristics that distinguish a potential buyer, at what points they interact with your organization, and how they behave at certain decision points.

You can find further information about Customer Journey Mapping with Signavio on our website at customerjourney.signavio.com

About Signavio

Signavio, headquartered in Berlin, is the next generation of Business Process Management (BPM), trusted by over 1,000 companies worldwide. Signavio Business Transformation Suite is a modern solution designed to leverage the interfaces, devices, and working practices of today with the future of your business in mind. Managing processes, automating workflows, and analyzing process-related data has never been easier.

Contact
Signavio GmbH
Katharina Beuck
marketing@signavio.com