Imperial Brands PLC: Unify – revolutionizing the enterprise withinnovation and collaboration
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Industry
Consumer Industry
Region
121 Winterstoke Road, Bristol BS3 2LL, UK
Company Size
25,000
About the Company
Imperial Brands plc is a global consumer goods organization and the fourth-largest international tobacco company.
Founded in 1901, our core business is built around a comprehensive portfolio of local and international cigarette brands and other tobacco products and smoking accessories available in 120 markets worldwide.
Aligned with our purpose to forge a path to a healthier future for moments of relaxation and pleasure, we are also building a sustainable next-generation-product (NGP) business, offering smokers a targeted range of potentially less harmful alternatives to traditional tobacco products.
We operate sustainably by investing in renewable energy, measuring carbon footprint, and aligning with ESG priorities, including social contributions and governance standards.
Challenge
Imperial Brands has a strategic objective to create a simpler and more efficient organization as an enabler to support sustainable long-term growth. Its technology and data landscape was out of date and was slowing its progress in achieving its strategic ambition and operating with agility. A key component in enabling its strategy has been to replace a fragmented process, data, and technology ERP ecosystem with a unified platform replacing over 60 legacy systems.
Solution
The Unify Program deployed a standard global SAP core template across selected markets and
factories, integrating mobile apps and automation to streamline operations. This unified technology platform replaced the fragmented systems, standardizing and simplifying core business processes, improving data governance, and enhancing user experience. To create a more connected organization, between central functions and markets, and across its entire value chain
Outcome
The successful implementation of the Unify Program in the UK & Ireland market was a significant step in this journey. It’s resulted in a more connected enterprise with harmonized best practices, reduced complexity and new standards in data ownership and governance. This has enabled end-to-end business insights, underpinned by one single source of the truth, allowing us enhanced insights around both customer and brand profitability.
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