How Telstra’s Transformation Journey Enhances its Customer Experience Offering
Australian telecommunications giant, Telstra, sits down with Signavio to discuss the impact of process improvement as part of its long term strategy to drive customer-centricity.
This session will cover Telstra’s transformation journey, in which the telecommunications company is changing the ways it drives value for customers by enabling end to end digital experiences. Through features such as Process Mining, Telstra is able to gain insights into its performance and pinpoint the areas it can improve.
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About The Speakers
Marieke de Ruijter:
Marieke de Ruijter is Head of Process Innovation at Telstra. She has over 20 years experience as a consultant, project manager and change manager leading customer experience, sales force effectiveness and performance improvement projects across a number of industries in Australia, Europe, North and South America. Marieke’s blend of commercial and consulting experience allows her to consult and drive performance improvement from a practical and realistic perspective.
Daniel Furtwaengler heads up sales for the Asia Pacific region from our Singapore office. He is a sales expert with 10 years of experience in the BPM space.
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